UV Vodka: Ad Campaign
UV Vodka is a company that prides itself on producing high quality vodka in some very unique flavor choices and very bright colors.
The ad campaign is a play on words using the brands name UV. In the ads it’s meant to be read as “you’ve”. Since the main target audience is fairly young and does a lot of texting it is easy for them to read and recognize it. There will also be a contest to engage the audience by having them submit their phrases for a UV ad.
*Project was created during design school and has not actually been fully produced.